{"id":46820,"date":"2021-03-09T00:00:00","date_gmt":"2021-03-09T03:00:00","guid":{"rendered":"https:\/\/rockcontent.com\/br\/talent-blog\/traducao-no-marketing-digital\/"},"modified":"2025-09-09T12:53:42","modified_gmt":"2025-09-09T15:53:42","slug":"traducao-no-marketing-digital","status":"publish","type":"post","link":"https:\/\/pingback.com\/br\/talent-blog\/traducao-no-marketing-digital\/","title":{"rendered":"Tradu\u00e7\u00e3o no marketing digital: conhe\u00e7a o guia completo"},"content":{"rendered":"<p>A tradu\u00e7\u00e3o est\u00e1 mais presente em nossas vidas do que imaginamos. S\u00f3 pra dar um exemplo, provavelmente voc\u00ea j\u00e1 leu um livro originalmente de l\u00edngua estrangeira e que foi traduzido para o portugu\u00eas brasileiro.<\/p>\n<p>A carreira em tradu\u00e7\u00e3o est\u00e1 entre as que mais crescem no mundo, segundo uma pesquisa da U.S. Bureau of Labor Statistics. O mesmo&nbsp;<a rel=\"noreferrer noopener\" href=\"\/\/www.leadwithlanguages.org\/language-career\/translation-interpretation-ti\/?utm_source=hs_email&amp;utm_medium=email&amp;_hsenc=p2ANqtz-9CyFvAKT4NzA5ypDTr8RgGEN39Nh6Iv69oUTGvNfCgnXSlQwj12Ia9YPXO9ZXw3CMZ3Zxo\" target=\"_blank\">censo<\/a>&nbsp;estima que os trabalhos na \u00e1rea devem&nbsp;<strong>crescer<\/strong>&nbsp;<strong>29%<\/strong>&nbsp;<strong>at\u00e9 2025<\/strong>.<\/p>\n<p>O tradutor \u00e9 uma figura dos bastidores, mas fundamental na produ\u00e7\u00e3o de conte\u00fado de diversas \u00e1reas. \u00c0s vezes, ali\u00e1s, a gente s\u00f3 percebe que existe tradu\u00e7\u00e3o quando algo n\u00e3o sai t\u00e3o natural \u2014 aquela legenda estranha ou um erro no manual que faz voc\u00ea rir (ou arrancar os cabelos). Do contr\u00e1rio, quando o trabalho \u00e9 fluido, passa despercebido, o que \u00e9 sinal de que tudo funcionou bem.<\/p>\n<p>Curiosamente, muita gente acha que saber ingl\u00eas fluente j\u00e1 basta pra assumir qualquer demanda nesse universo. Longe disso. O repert\u00f3rio cultural, o dom\u00ednio sobre os temas abordados, e at\u00e9 uma sensibilidade de adapta\u00e7\u00e3o entram em cena \u2014 ningu\u00e9m quer ler um texto &#8220;traduzido&#8221; literalmente, parece que falta alma. Isso faz com que o caminho profissional do tradutor seja cheio de aprendizados, trope\u00e7os e, vira e mexe, surpresas inusitadas.<\/p>\n<p>As outras fun\u00e7\u00f5es que ele pode assumir, como tradu\u00e7\u00e3o simult\u00e2nea e legendagem, fazem parte do dia a dia e nossa experi\u00eancia consumindo todo tipo de material depende da qualidade do trabalho desse profissional.<\/p>\n<p>\u00c9 por causa dessa responsabilidade que a forma\u00e7\u00e3o do tradutor \u00e9 o pilar do n\u00edvel de qualidade e comprometimento de suas entregas.<\/p>\n<p>E se voc\u00ea tem interesse em come\u00e7ar ou se aprimorar na \u00e1rea, que tal conferir o ebook completo sobre tradu\u00e7\u00e3o no marketing digital?<\/p>\n<p>Luis Carlos Herrera, especialista em SEO e tradu\u00e7\u00e3o da Rock Content, criou este guia que fala sobre como come\u00e7ar na \u00e1rea, t\u00e9cnicas e ferramentas indispens\u00e1veis e ainda detalha conceitos importantes, como <strong>Localiza\u00e7\u00e3o<\/strong>,<strong> SEO internacional<\/strong> e <strong>UX\/UX Writing<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A tradu\u00e7\u00e3o est\u00e1 mais presente em nossas vidas do que imaginamos. S\u00f3 pra dar um exemplo, provavelmente voc\u00ea j\u00e1 leu um livro originalmente de l\u00edngua estrangeira e que foi traduzido para o portugu\u00eas brasileiro. A carreira em tradu\u00e7\u00e3o est\u00e1 entre as que mais crescem no mundo, segundo uma pesquisa da U.S. Bureau of Labor Statistics. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":73270,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-46820","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Guia completo sobre tradu\u00e7\u00e3o no marketing digital<\/title>\n<meta name=\"description\" content=\"Neste material voc\u00ea vai entender como come\u00e7ar na carreira de tradu\u00e7\u00e3o, as melhores ferramentas para fazer um bom trabalho e como funciona a tradu\u00e7\u00e3o no marketing digital. 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