{"id":113251,"date":"2019-06-12T21:02:00","date_gmt":"2019-06-12T21:02:00","guid":{"rendered":"https:\/\/rockcontent.com\/?p=113251"},"modified":"2025-09-10T06:17:28","modified_gmt":"2025-09-10T09:17:28","slug":"writer-tools-for-success-your-writer-profile","status":"publish","type":"post","link":"https:\/\/pingback.com\/en\/resources\/writer-tools-for-success-your-writer-profile\/","title":{"rendered":"Writer Tools for Success: Your Writer Profile"},"content":{"rendered":"
\"writer<\/figure>\n

The perfect writer profile can help you land high-paying writing gigs. On WriterAccess, there\u2019s a section where you can write up a little something about yourself and include some short writing samples. If you\u2019re getting clients through your own writer website, the profile is what you put on the \u201cAbout Me\u201d page.<\/p>\n

Considering the importance, you\u2019d think that most writers would spend a lot of time crafting this short piece, but most just throw something together without giving it much thought.<\/p>\n

Some writers simply jot down a few sentences listing professional qualifications: \u201cI have an MFA in creative writing. You can find my published work in the New York Times and Parents Magazine. Check out my writing samples below.\u201d<\/p>\n

Others go overboard in the opposite direction: \u201cI first knew that I wanted to be a writer when I was three years old. My mother always said I had a knack for writing stories\u2026\u201d<\/p>\n

Neither one of those profiles alone is likely to garner a lot of interest from clients.<\/p>\n

Use the following advice to create a better profile.<\/p>\n

What\u2019s Your Story?<\/strong><\/h2>\n

Your profile should tell prospective clients a little bit about you, but it doesn\u2019t have to be done in a boring way. It\u2019s your first chance to show them what you can do with the written word, and you don\u2019t want to blow it.<\/p>\n

In general, it\u2019s best to match the tone of the client you\u2019re trying to attract. These days, many clients are looking for writing in a conversational tone. Something that has a bit of \u201cflair\u201d. Show that in your profile. On the other hand, if you\u2019re looking for clients in a more conservative field, you might not want to be too creative in your profile. Mimic the style they\u2019re looking for.<\/p>\n

\u201cExtras\u201d that Are Still Important<\/strong><\/h2>\n

Often, writers come into freelancing as a side gig or a part-time job when they\u2019re in school or raising a family. Alternatively, writing is something they turn to after another type of career.  Too many writers leave this information out, not realizing that potential clients might jump at the chance to work with a writer who has experience in their industry.<\/p>\n

Former nurses, for instance, are the perfect fit for clients in the medical industry because they won\u2019t struggle with the medical terminology. A parent raising a child with special needs might be a good fit for a toy company, a psychologist, or a learning website. Any background knowledge you have can strongly influence your writing, and clients might crave that connection.<\/p>\n

Don\u2019t forget to briefly mention some of your hobbies, too. The weekends you spend surfing or gardening, and your vacations abroad could also attract a few clients.<\/p>\n

Include Some Keywords<\/strong><\/h2>\n

If you were the type of client you want, and you were looking for a writer, what are the types of terms you\u2019d search for? Would you search \u201cfinance writer\u201d, \u201ccall center experience\u201d, or \u201cbusiness blogging\u201d? These are the types of words you should sprinkle throughout your profile.<\/p>\n

It\u2019s easy to overthink this part, honestly. Sometimes writers freeze up because they\u2019re worried about stuffing in just the right words, or maybe not enough. But really, you\u2019re just trying to make sure the right people can find you, and that they know you can speak their language\u2014both literally and professionally. Keywords are kind of like signposts; you need a few, and you need them to point in the right direction. As for how many? There\u2019s no magic number, but don\u2019t let paranoia run the show.<\/p>\n

Now, you don\u2019t want to make things sound awkward. Writing something like, \u201cAre you looking for a business writer, a marketing writer, or a finance writer? You\u2019ve come to the right place\u201d hits all of those keywords, but it\u2019s the type of SEO writing that people hate because it sounds horrible and repetitive.<\/p>\n

This means that you\u2019ll have to carefully select which keywords you want to focus on. In the above example, for instance, you\u2019d want to select just one \u201c_____ writer\u201d keyword, then use the other two words in different ways.<\/p>\n

Keyword choice also says a lot about how well you understand your niche. If you use the wrong lingo, or you sound like you\u2019re imitating the surface features of an industry, that\u2019s going to come through. Clients can smell an outsider trying too hard from a mile away. Sit in a coffee shop and eavesdrop on professionals talking shop; you\u2019ll notice every field has its own shorthand and pet phrases. You want it to feel like slipping naturally into a conversation, not reciting a list.<\/p>\n

Search engines are getting better every day, and they will be able to tell that you\u2019re a business writer even if you haven\u2019t used that exact phrase in your profile. But if you\u2019re able to use the keyword phrase that your preferred client is most likely to search for, you\u2019ll stand a better chance of showing up in the search results.<\/p>\n

Impress Potential Clients<\/strong><\/h2>\n

Don\u2019t be shy about pulling out the stops to impress potential clients. If you\u2019ve been published in a national magazine, mention that. If you\u2019ve won an award, let people know.<\/p>\n

Think there\u2019s nothing special about you because you haven\u2019t written for a well-known publisher? Think again.<\/p>\n

Clients can be impressed by any work that has your byline, even if it\u2019s from a small website. They could also be impressed by other measures, such as a 100% article acceptance rate. In a world where mediocre (and sometimes terrible!) writers can sneak in through the cracks, consistently producing quality content is something to be proud of.<\/p>\n

If you\u2019re creating a profile on writing platforms, be sure to check the terms of service before you tout anything that could potentially be breaking the rules.<\/p>\n

Select the Right Samples<\/strong><\/h2>\n

Choose samples<\/a> that are sure to impress. Ideally, you\u2019ll want some samples that are in your target industry. If possible, you should try to vary the samples, too. For one writer, this could be samples in a variety of industries, demonstrating flexibility in subject matter. For another writer, the variety could show different styles of writing \u2014 something funny, something informative, and something instructional. Showing different types of writing \u2014 blog posts, brochures, and newsletters, for instance \u2014 could let a client know that you can be the only writer they\u2019ll need.<\/p>\n

Pictures<\/strong><\/h2>\n

Adding a picture of yourself can seem controversial. Everyone hates thinking that they might lose a job because they\u2019re not attractive enough. When you work remotely, though, the picture gives clients a sense of who you are. It makes them feel like they really know who they\u2019re working with.<\/p>\n

Choose a picture that looks professionally done, even if you only had your spouse snap it with their phone. Show your face clearly. Using clothes, background, and pose, try to convey the type of person you are. For instance, if you want to attract traditional business clients, you might want to dress in a business suit. If you\u2019re looking to show that you\u2019re a \u201cfun\u201d person, you might have a picture where you\u2019re clearly laughing.<\/p>\n

Edit, Review, and Update<\/strong><\/h2>\n

An embarrassing confession: As I wrote this, I realized that my own profile might be put under more scrutiny, so I went to check it out. And I found a typo. That profile has been up for months with a mistake. I could just die.<\/p>\n

But it does illustrate an important point: You need to take extra care with your profile. Carefully go through what you\u2019ve written, looking for mistakes. Ask a friend or another writer to look at it and give you some tips. Only then can you post it.<\/p>\n

Don\u2019t stop there, though. Take another look at it each month. If you\u2019re not getting the jobs you want, maybe you need to revise it. You could try refocusing on a different keyword. You could add some experience you gained recently. You might, like me, notice a typo that you\u2019d missed the first time.<\/p>\n

It\u2019s hard to work on something like a profile when you have paying projects lined up, but remember that your profile could lead to more work. Take the time to create a great one. And, if you\u2019re looking for other awesome tips, keep an eye on the WriterAccess blog page<\/a>!<\/p>\n

}}<\/p>\n","protected":false},"excerpt":{"rendered":"

The perfect writer profile can help you land high-paying writing gigs. On WriterAccess, there\u2019s a section where you can write up a little something about yourself and include some short writing samples. If you\u2019re getting clients through your own writer website, the profile is what you put on the \u201cAbout Me\u201d page. Considering the importance, […]<\/p>\n","protected":false},"author":1,"featured_media":113253,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[117],"class_list":["post-113251","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-migrationwa"],"yoast_head":"\nWriter Tools for Success: Your Writer Profile - Pingback<\/title>\n<meta name=\"description\" content=\"Writer Tools for Success: Your Writer Profile. 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