{"id":63414,"date":"2020-07-22T10:00:40","date_gmt":"2020-07-22T10:00:40","guid":{"rendered":"https:\/\/rockcontent.com\/blog\/types-of-infographics\/"},"modified":"2025-09-09T20:15:39","modified_gmt":"2025-09-09T23:15:39","slug":"types-of-infographics","status":"publish","type":"post","link":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/","title":{"rendered":"The 13 Types of Infographics and Where to use Them"},"content":{"rendered":"

Simply put, an infographic is a type of content that presents information using images and minimal text<\/strong>s. It does that in a simple way, facilitating its comprehension by the readers.<\/p>\n

There are many types of infographics, which makes it possible to use them in a wide variety of situations for several reasons.<\/p>\n

They differ in terms of purpose, how the information is presented, and the types of objects they use, for example. However, most of them combine elements of more than one type to achieve a specific goal.<\/p>\n

It\u2019s actually kind of amazing to see how often infographics pop up once you start noticing them. They sneak into social feeds, news articles, even instructions for assembling furniture\u2014though, okay, maybe those IKEA ones could use a designer\u2019s touch. Still, the mix of visuals and short captions just works, especially when you\u2019re staring at a wall of text and your brain is firmly in \u201ctoo long, didn\u2019t read\u201d mode. My point: people crave quick, vivid explanations, and infographics deliver.<\/p>\n

You don\u2019t need to be a design pro to put one together, either. There are loads of easy-to-use tools now\u2014Canva, Piktochart, that kind of thing\u2014where you basically drag and drop your info into pre-made templates. I\u2019ve seen businesses save hours (and sometimes dollars) by skipping complicated slide decks in favor of one well-crafted graphic. Just don\u2019t overdo the flair: too much color or too many icons and suddenly nobody knows where to look.<\/p>\n

Besides that, infographics are easy to digest and very shareable<\/strong>. So they are helpful to spread information faster and engage the audience.<\/p>\n

For these reasons, it is vital to include this versatile and compelling content in your visual marketing<\/a> strategies.<\/p>\n

Keep reading to find out the main types of infographics and for which purposes they are recommended. We will show you the following types:<\/p>\n

}}<\/p>\n","protected":false},"excerpt":{"rendered":"

If you are looking for a way to simplify complex information and put it into a content with the potential to spread easily, an infographic is the best option. Among so many types of infographics, you can certainly find one that is perfect for achieving your company\u2019s marketing goals.<\/p>\n","protected":false},"author":1,"featured_media":78635,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[125],"tags":[],"class_list":["post-63414","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design"],"yoast_head":"\n9 types of infographics and where to use them [+ examples]<\/title>\n<meta name=\"description\" content=\"What types of infographics can you use in your company\u2019s marketing strategy? Read this article to see some examples and know when you should use them.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"9 types of infographics and where to use them [+ examples]\" \/>\n<meta property=\"og:description\" content=\"What types of infographics can you use in your company\u2019s marketing strategy? Read this article to see some examples and know when you should use them.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/\" \/>\n<meta property=\"og:site_name\" content=\"Pingback\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-22T10:00:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-09T23:15:39+00:00\" \/>\n<meta name=\"author\" content=\"Carolina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carolina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/\",\"url\":\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/\",\"name\":\"9 types of infographics and where to use them [+ examples]\",\"isPartOf\":{\"@id\":\"https:\/\/pingback.com\/en\/resources\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2020-07-22T10:00:40+00:00\",\"dateModified\":\"2025-09-09T23:15:39+00:00\",\"author\":{\"@id\":\"https:\/\/pingback.com\/en\/resources\/#\/schema\/person\/5931a4533700c840b9f38199581abc33\"},\"description\":\"What types of infographics can you use in your company\u2019s marketing strategy? Read this article to see some examples and know when you should use them.\",\"breadcrumb\":{\"@id\":\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/pingback.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The 13 Types of Infographics and Where to use Them\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/pingback.com\/en\/resources\/#website\",\"url\":\"https:\/\/pingback.com\/en\/resources\/\",\"name\":\"Pingback\",\"description\":\"Marketing for builders\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/pingback.com\/en\/resources\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/pingback.com\/en\/resources\/#\/schema\/person\/5931a4533700c840b9f38199581abc33\",\"name\":\"Carolina\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/pingback.com\/en\/resources\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/70cde532238b4f8bf4a6e7e589ff0a259eda38fa966564ca7ed7d23e61c27774?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/70cde532238b4f8bf4a6e7e589ff0a259eda38fa966564ca7ed7d23e61c27774?s=96&d=mm&r=g\",\"caption\":\"Carolina\"},\"sameAs\":[\"https:\/\/pingback.com\"],\"url\":\"https:\/\/pingback.com\/en\/resources\/author\/adm1n\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"9 types of infographics and where to use them [+ examples]","description":"What types of infographics can you use in your company\u2019s marketing strategy? Read this article to see some examples and know when you should use them.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/","og_locale":"pt_BR","og_type":"article","og_title":"9 types of infographics and where to use them [+ examples]","og_description":"What types of infographics can you use in your company\u2019s marketing strategy? Read this article to see some examples and know when you should use them.","og_url":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/","og_site_name":"Pingback","article_published_time":"2020-07-22T10:00:40+00:00","article_modified_time":"2025-09-09T23:15:39+00:00","author":"Carolina","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Carolina","Est. tempo de leitura":"8 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/","url":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/","name":"9 types of infographics and where to use them [+ examples]","isPartOf":{"@id":"https:\/\/pingback.com\/en\/resources\/#website"},"primaryImageOfPage":{"@id":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#primaryimage"},"image":{"@id":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#primaryimage"},"thumbnailUrl":"","datePublished":"2020-07-22T10:00:40+00:00","dateModified":"2025-09-09T23:15:39+00:00","author":{"@id":"https:\/\/pingback.com\/en\/resources\/#\/schema\/person\/5931a4533700c840b9f38199581abc33"},"description":"What types of infographics can you use in your company\u2019s marketing strategy? Read this article to see some examples and know when you should use them.","breadcrumb":{"@id":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/pingback.com\/en\/resources\/types-of-infographics\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/pingback.com\/en\/resources\/types-of-infographics\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/pingback.com\/blog\/"},{"@type":"ListItem","position":2,"name":"The 13 Types of Infographics and Where to use Them"}]},{"@type":"WebSite","@id":"https:\/\/pingback.com\/en\/resources\/#website","url":"https:\/\/pingback.com\/en\/resources\/","name":"Pingback","description":"Marketing for builders","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/pingback.com\/en\/resources\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/pingback.com\/en\/resources\/#\/schema\/person\/5931a4533700c840b9f38199581abc33","name":"Carolina","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/pingback.com\/en\/resources\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/70cde532238b4f8bf4a6e7e589ff0a259eda38fa966564ca7ed7d23e61c27774?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/70cde532238b4f8bf4a6e7e589ff0a259eda38fa966564ca7ed7d23e61c27774?s=96&d=mm&r=g","caption":"Carolina"},"sameAs":["https:\/\/pingback.com"],"url":"https:\/\/pingback.com\/en\/resources\/author\/adm1n\/"}]}},"_links":{"self":[{"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/posts\/63414","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/comments?post=63414"}],"version-history":[{"count":3,"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/posts\/63414\/revisions"}],"predecessor-version":[{"id":127690,"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/posts\/63414\/revisions\/127690"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/media?parent=63414"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/categories?post=63414"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pingback.com\/en\/resources\/wp-json\/wp\/v2\/tags?post=63414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}