People who create infographics do their work partly because they believe infographics are a great way to communicate information. Since the people in this field also need to communicate information about their work, it was inevitable that infographics about infographics would eventually be created. Here are 11 of these meta infographics.
1. Infographics are still new to many people, and what better way to explain what they are to someone than with a Euler diagram? Information, Illustration, and Design does just that.
There’s something a little meta about making an infographic about infographics. It’s not just a visual feedback loop—it’s a peek into how creators approach their own craft and the urge to poke a bit of fun at their own industry. You’ll notice some of these diagrams almost seem to wink at the audience, like “yes, we know this is a bit much, but it’s also kind of perfect.” In a way, these self-referential graphics serve as a refresher for anyone who’s gotten lost in the whirlwind of icons, pie charts, and color palettes. Sometimes you have to step back and laugh at the thing you do every day—otherwise, all those perfect layouts just blur together.
But the real magic, if you could call it that, is how infographics manage to hit both sides of our brain at once. You’re looking at color and structure—almost like art—but you’re also processing stats, timelines, and pretty dense info without zoning out. Plenty of folks would claim it’s just about dressing up numbers, but there’s something more useful happening when a concept suddenly “clicks” because you saw it mapped out. That little “aha” moment isn’t an accident; it’s baked right in. Maybe that’s why some people treat a well-crafted infographic like a souvenir—you don’t just remember the data, you remember how you felt when you finally got it.
Now that you’ve mastered infographics, it’s time to take the rest of your visual content to the next level. Check out our Visual Content Playbook for in-depth research, buzzworthy examples, and interviews with social media experts at LinkedIn, Whole Foods andBuffer.
Drew Skau is Visualization Architect at Visual.ly and a PhD Computer Science Visualization student at UNCC with an undergraduate degree in Architecture. You can follow him on twitter @SeeingStructure
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