Starting a Blog/Newsletter

Hello World, 

After a long time of thinking about it, I decided to start writing about the things I am most interested about in both my personal and professional life. 

As you will see in the next essays, I think I will mostly write about my journey as an emerging Managing Partner at SaaSholic, my views about the Venture Capital landscape in Latam and a few other stuff I might be reading or watching.

Another reason why I decided to start writing is that we underestimate the sort of leverage that writing can pose to our life. And by leverage I quote Naval Ravikant:

"We live in an age of infinite leverage, and the economic rewards for genuine intellectual curiosity have never been higher."

Leverage is just a word for tools that amplify your efforts. These tools are not inherently good or bad. They only boost the impact of the decisions you would make otherwise. 

To put it in other words, according to Naval, writing falls into a "Media Leverage" category, whereas the content one creates has the potential to scale worldwide with a zero marginal cost of reproduction. That means you only have to make the piece of content once, but anyone with an internet connection can consume it repeatedly. 

I decided to write this one and the upcoming ones in English (although that's not my native language) because I think that the sort of subjects I will be writing about will not be interesting to most of the people I know... So let's broaden the audience and maybe it can become something in the future.

I am not using Substack, Medium, Wordpress blogs, and others because I am an enthusiast of what @Matt is building here on PingBack. It is really hard to build a global company starting from Brazil, but it is not impossible, and I like supporting bold entrepreneurs committed to doing so. 

As a matter of a fact, we were one of the early investors in Pingback, so "eating our own dog food" feels just right here. 

See you soon, thanks for subscribing!